Privacy Policy

Privacy Policy

Last Updated: January 2026

TrustGut respects your privacy. This Privacy Policy explains how we collect, use, and protect your information.

1. Information We Collect

Information You Provide

  • Email address (when you join our waitlist or subscribe)

Information Collected Automatically

When you visit the Site, we may collect:

  • IP address
  • Browser type and device information
  • Pages visited and time spent on the Site

We collect this data using:

  • Google Analytics
  • Hotjar

2. How We Use Your Information

We use your information to:

  • Communicate with you about TrustGut
  • Send marketing and product updates
  • Improve the Site and user experience
  • Monitor site performance and usage

3. Email & Communications

We use:

  • Mailchimp for marketing communications
  • Resend for system or transactional emails

You can unsubscribe from marketing emails at any time.
System emails (e.g., confirmations) may still be sent when necessary.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Understand how visitors use our Site
  • Improve performance and usability

You can control cookies through your browser settings.

5. Health Data

TrustGut does not currently collect:

  • Medical records
  • Health questionnaires
  • Lab results
  • Any form of protected health information (PHI)

If this changes in the future, this Privacy Policy will be updated before any such data is collected.

6. EU / UK Users (GDPR Rights)

If you are located in the EU or UK, you have the right to:

  • Access the personal data we hold about you
  • Request correction or deletion of your data
  • Withdraw consent to marketing at any time

To exercise these rights, contact us using the details below.

7. Data Security

We take reasonable measures to protect your information, but no system is 100% secure.
Please avoid sending sensitive information through the Site.

8. Data Retention

We retain your email address until:

  • You unsubscribe, or
  • We no longer need it for legitimate business purposes

9. Third-Party Services

We may share limited data with trusted service providers (e.g., analytics and email providers) strictly to operate the Site.
We do not sell your personal information.

10. Changes to This Policy

We may update this Privacy Policy periodically.
Updates will be posted on this page with a revised “Last Updated” date.

11. Contact Us

Charlies Factory LLC (DBA TrustGut)
401 Broadway
New York, NY 10013-3005
📧 Email: info@trustgut.com